Business Growth Lead

Business Growth LeadLocation: Halifax, Nova Scotia (In-person) 

Type: Full-Time 

Who We Are

Virtual Hallway is changing the way healthcare is delivered by making collaboration between front-line clinicians and their specialist peers seamless and immediate. We’ve built a thriving platform connecting over 10,000 clinicians who rely on our digital tools to improve patient care, alongside the largest accredited medical education library in Canada. We’re growing quickly, expanding nationally, and driving innovation in healthcare education with podcasts, interactive learning, and more. 

Our ethos, “Medicine Together,” reflects our commitment to empowering clinicians and building a better healthcare system. There’s untapped potential in how we engage, activate, and support our clinician community. That’s where you come in. 

The Role

As a Business Growth Lead, you will drive the operational heartbeat of Virtual Hallway’s clinician ecosystem. You’ll be responsible for recruiting, onboarding, and activating clinicians across Canada - ensuring they feel supported, confident, and motivated to use our platform to collaborate and deliver better patient care.

This role blends community engagement, activation, growth outreach, and data analysis. You’ll thrive here if you’re hyper-organized, relationship-driven, curious, and excited to build meaningful experiences for clinicians nationwide.

This is an in-office, collaborative role requiring autonomy, adaptability, and strong communication skills, especially in writing effective emails and clinician outreach.

Key ResponsibilitiesIdentify & Recruit Clinicians

·      Identify and recruit clinicians across Canada (PCPs, NPs, pharmacists, specialists) to maintain a balanced and healthy ecosystem.

·      Execute outreach through cold calls, targeted emails, and follow-ups to drive clinician onboarding.

Onboard & Activate

·      Lead onboarding experiences (1:1 and group) that support activation and feature adoption.

·      Support onboarding sessions, demos, webinars, and support ticket handling.

·      Create activation nudges (emails, guides, workflows) that drive first and repeat consults.

Drive Engagement & Adoption

·      Support new provincial rollouts, feature launches, and clinician activation campaigns.

·      Conduct meaningful touchpoints including 1:1 check-ins, clinic visits, and coordinated outreach to ensure clinicians feel supported and engaged.

Own the Feedback Loop

·      Gather clinician feedback through 1:1 conversations and coordinated surveys.

·      Monitor platform activity to identify trends, friction points, and growth opportunities.

·      Work cross-functionally with internal teams to turn insights into initiatives, engagement tactics, and evaluate their impact.

Track Ecosystem Health & Key Metrics

·      Track key metrics related to activation, MAUs, retention, and consult volume.

·      Monitor supply–demand balance across specialties and provinces to maintain a healthy clinician ecosystem.

·      Prepare simple dashboards and data pulls that inform strategy and decision-making.

Represent Virtual Hallway in the Community

·      Attend conferences, events, and Welcome Collaborative sessions (occasional travel required).

Who We’re Looking For

We’re searching for a hyper-organized, relationship-driven, and data-minded individual who excels at building community acquisition, onboarding, and retention.

You’ll thrive in this role if you are:

• Community-minded: you enjoy building relationships and making people feel supported and valued.

• A strong communicator: you can write effective outreach emails and lead engaging onboarding sessions.

• Operationally excellent: you’re highly organized, detail-oriented, and reliable.

• Analytical: you’re comfortable interpreting metrics and turning insights into action.

• Proactive and growth-minded: you take initiative, follow through, and enjoy working in a fast-paced environment.

Required Experience & Skills

·      Post-secondary degree in communications, business, health sciences, epidemiology, informatics, or related field, or equivalent experience.

·      Excellent written and verbal communication skills.

·      Exceptional organization and attention to detail.

·      Analytical ability: comfortable interpreting metrics and turning insights into action.

·      Proven ability to work collaboratively and autonomously in a fast-paced environment.

·      Experience working in a growth-oriented, sales-adjacent, or customer-facing environment involving customer acquisition, engagement, and retention is an asset.

Nice to Haves

·      Experience in a startup or high-growth environment.

·      Familiarity with Canadian healthcare.

·      Experience with CRM tools such as HubSpot and data analysis tools.

·      Comfort presenting in webinars or clinician meetings.

What We Value

·      Collaboration: Work well with others in a high-performing team.

·      Curiosity: Explore new ideas, question the status quo, and constantly learn by doing.

·      Creativity: Bring fresh perspectives to challenges and opportunities.

·      Drive: Stay motivated to build something extraordinary.

Why Join Virtual Hallway?

·      Impactful Mission: Help shape a national clinician community that strengthens patient care across the country.

·      Collaborative Team: Work with supportive, driven colleagues who embrace innovation.

·      Exciting Growth: Be part of rapid expansion across Canada.

·      Employee Benefits: Competitive salary, health benefits, paid time off, and sick days.

How to Apply

If you’re passionate about healthcare, community building, and crafting meaningful engagement experiences, we want to hear from you!

Apply today by emailing your resume to jessica.morehouse@virtualhallway.ca.