
Regional Marketing Leader (Vancouver & Kelowna)
Job Description
Posted on: January 30, 2026
About Us RJC Engineers is a well-established, employee-owned engineering firm with a broad geographic footprint and deep roots across Canada and the United States. We are leaders in structural engineering, building science, structural restoration, structural glass engineering, parking facility design, and building energy modelling. What sets us apart? Our commitment to clients, cutting-edge technology, collaborative culture, and the passion of our people. We’re driven by a purpose: to positively impact our communities and invest in our team’s growth and success. At RJC, you’ll join an inclusive, fast-paced team tackling exciting and complex projects. You’ll work alongside industry-leading experts, explore emerging technologies, and be supported in your continuous professional development. Being an RJC Professional We build our team around five key attributes:
- Creative Mindset – You bring fresh ideas, challenge assumptions, and turn obstacles into opportunities.
- Proactive Approach – You take initiative, anticipate challenges, and seek ways to create a positive impact.
- Supportive Teamwork – You foster a culture of inclusivity, respect, and collaboration, helping others succeed.
- Trusted Advice – You act with integrity, expertise, and honesty, earning the confidence of clients and colleagues.
- Lead with Purpose – You empower, support, and guide others, driving meaningful results.
Candidate Profile The Regional Marketing Leader is responsible for leading the marketing function for RJC’s Vancouver and Kelowna offices. This role will establish structure, direction, and consistency on pursuits, marketing initiatives, and business development support, while working closely with the corporate marketing team. You will lead a small regional team dedicated to proposal development, pursuit coordination, and regional marketing activities. The role requires both strategic leadership and hands-on support to build processes, improve workflow, and elevate RJC’s presence in the BC market. Salary: $110,000 - 135,000 Key Responsibilities Duties include, but are not limited to: Strategy and Leadership
- Develop and lead a regional marketing plan for Vancouver and Kelowna aligned with business goals and market opportunities.
- Work with Managing Principals to identify and deliver on priorities.
- Serve as the primary marketing representative in regional leadership discussions.
- Collaborate with the national marketing team to ensure alignment on messaging, content, standards, and shared initiatives.
- Lead, coach, and support the BC marketing team, clarifying roles and expectations.
Marketing, Proposal & Pursuit Leadership (Regional Focus)
- Establish and manage regional marketing operations including proposal workflows, business development support, marketing materials, content management, resume updates, and OpenAsset upkeep.
- Oversee all pursuits within BC to ensure high-quality, timely submissions.
- Contribute to strategic pursuits and RFP responses, helping to identify win themes, and providing team review.
- Improve processes, templates, standards, and workflows for improved efficiency.
- Develop clear prioritization frameworks to help manage the team’s workload.
- Identify conventions, calls for papers, opportunities to publish technical articles and contribute to news articles.
- Track and analyze proposal win rates, including reasons for wins/losses and trends to guide improvements on proposal strategies, content quality, and pursuit decisions.
Business Development
- Conduct client and market research and develop business development strategies and targeted plans that optimize win rates and achieve team revenue growth.
- Maintain and develop relationships with potential RJC clients and project partners.
- Support leads with BD priorities including client introductions, presentations, pitches, events, and outreach.
- Coordinate regional events, sponsorships, conferences, and client engagement activities.
Professional Qualifications & Experience EDUCATION
- Bachelor’s degree in Marketing, Communications, Business, or related field.
Experience
- 8–10+ years of progressive marketing experience in the AEC or professional services industry.
- 3–5+ years of experience leading or managing a marketing team (regional leadership experience is an asset).
Skills
- Strong leadership capability with experience defining roles, setting expectations, and guiding team members.
- Excellent communication skills with the ability to translate technical information into client-focused messaging.
- Highly organized, able to manage multiple deadlines and priorities across regional offices.
- Strong understanding of marketing best practices, BD support, and pursuit strategy in the AEC industry.
- Proficiency in Microsoft Office; Adobe InDesign, CRM systems, and OpenAsset considered assets.
- Ability to influence, collaborate, and build trust with technical and operational leaders.
- Strategic thinker who can also execute hands-on work when required.
- Ability to remain calm under pressure.
What RJC Offers?
- An inspiring workplace that supports its people and recognizes great work
- Stimulating, challenging projects and development opportunities to help you grow your skills and career
- Being part of a supportive and inclusive network of people that help each other reach their goals
- A comprehensive financial rewards program that recognizes your success, including eligibility for a performance-based bonus and share ownership program
- An extensive and generous benefits package including a $1000 Health Care Spending Account
- Maternity and Parental Leave Top-up Program
- Investing in your future, the opportunity to become part of an employee-owned organization and eligible for RJC’s matching Retirement Registered Saving Plan (RRSP)
Be Your Authentic Self At RJC, we are dedicated to fostering an inclusive and diverse workplace where everyone is valued and respected. We proudly embrace all individuals and believe that every team member contributes to creating a welcoming environment. At RJC, inclusivity and diversity are commitments we all share. We appreciate the interest and efforts of all applicants; however only those short-listed as candidates will be contacted. Upon request, accommodations are available for any person with disabilities participating in the selection process. Attention Staffing & Recruitment Agencies: RJC Engineers will not pay fees for recruitment activities related to the hiring of a candidate unless a written service agreement has been established between a duly authorized representative of our Corporate Human Resources department and the recruitment/placement firm. In addition, to qualify for recruitment fees, all candidate resumes must be submitted to RJC Engineers, through our Corporate Human Resources department. Resumes and profiles sent to our managers without the express agreement of our Corporate Human Resources department will not be eligible for a fee
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