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Digital Sales Specialist

IBM
Department:Engineering
Type:ON-SITE
Region:Calgary, Alberta
Location:Calgary, Alberta, Canada
Experience:Mid-Senior level
Estimated Salary:CAD60,000 - CAD90,000
Skills:
SALES PROSPECTINGSOCIAL SELLINGCOLD CALLINGDIGITAL SALES TOOLSBUSINESS ACUMENCOMMUNICATIONTEAM COLLABORATION
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Job Description

Posted on: November 7, 2025

Introduction Technology sales at IBM is evolving its way of working to break beyond boundaries with innovative approaches. Preferring to 'show' vs. 'tell' we're looking for recent graduates who want to combine their technical interests and education with the people skills needed to prospect and co-create with customers, partners, and colleagues on solutions to our clients' most complex business challenges. In a world where technology moves at speed, it's essential that we stay ahead of the curve to provide tailored solutions that meet our clients' needs. It's not enough for us to have the technical expertise, we need to be great with people - to empathize, understand, and collaborate on technical solutions that will improve lives all over the world. A Digital Seller will be IBMs first line of contact for client sales activity. With a focus on speed to engage, you will leverage your consultative selling skills to connect the dots between clients' needs and IBM's solutions. IBM’s comprehensive onboarding and industry leading learning culture will set you up for positive impact and success, whilst ongoing development will continually advance your career. Our sales environment is collaborative and experiential. Part of a team, you'll be surrounded by bright minds - always willing to help and be helped- as you apply passion to work that will compel our clients to invest in IBM's products and services Your Role And Responsibilities As a Digital Seller, your primary goal will be to qualify leads and convert them into new business opportunities. You'll collaborate with colleagues across the Sales team- advising and supporting on new business engagements throughout the critically important early phases of the sales cycle and helping to lead prospects to our award-winning solutions. Your primary responsibilities will include, but not be limited to:

  • Sales Prospecting: Apply IBM’s sales methodology to identify new clients and

opportunities for expansion with existing clients through multiple channels (email, phone, video creation, social media) - this includes a considerable amount of cold calling.

  • Social Selling: Engage in social selling activities to build thought leadership and influence

potential clients. This could include recording video outreach campaigns, social media posts, etc.

  • Continuous Learning: Stay updated and continually improve your expertise to become a

trusted expert for clients.

  • Support Deal Closure: Engage IBM partners and your extended team to jointly progress

and close deals.

  • Utilize set of digital sales tools to maximize productivity and effectiveness

To Be Successful In This Role, You Will Need

  • Confidence to contact and engage potential new customers and deliver an elevated

experience.

  • Motivation to achieve sales, business objectives and high client satisfaction.
  • Aptitude to utilize selling technologies to network, engage clients, and identify new

business opportunities.

  • Embrace curiosity and a growth mindset.

Up to 10% travel may be required in this role, based on client needs and needs of the business. Preferred Education Bachelor's Degree Required Technical And Professional Expertise Education: B.S. or M.S. in Business, Communications, International Relations, Management Information Systems (MIS), Engineering or similar disciplines.

  • Self-Starter: Motivated to work with clients and can lead projects independently. Drive

to succeed.

  • Business Acumen: Asks open-ended questions and understands needs to address

business challenges.

  • Team Player: Demonstrates team collaboration and can navigate different

communication styles.

  • Excellent Communication Skills: Possess verbal, written, and interpersonal skills that

are engaging, compelling and influential. Preferred Technical And Professional Experience Degree emphasis and or certification in Professional Selling

  • Exposure to lead generation and sales development in the tech industry or a similar

complex field.

  • Has met sales targets in fast-paced environments by fostering collaboration.
Originally posted on LinkedIn

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